Coaching - the Key to Unlocking Your Potential

The International Coaching Federation (ICF) defines coaching as partnering in a thought-provoking and creative process that inspires people to maximize their personal and professional potential. Coaching often unlocks previously untapped sources of imagination, productivity, and leadership. 

Coaching is a safe place where people can fully be themselves and, through conversation, discover new ways to achieve their desired outcomes. Through structured dialogue, coaches assist their clients to see new perspectives and achieve greater clarity about their thoughts, emotions and actions, and about the people and situations around them. The client gives power to the relationship, drives the coaching agenda, and is ultimately responsible for the outcome of the coaching engagement. Coaches apply specific techniques, skills, approaches, and methodologies that enable clients to develop their goals and design actions to achieve them. 

The results can be life-changing. Clients often say they’ve created a new outlook on life – finding inspiration, courage, confidence, and answers to long-burning questions.

• remedial intervention for poor performers
• therapy or psychoanalysis
• counseling or mental health care
• mentoring, training, or tutoring
• consulting
• substance abuse treatment 
• athletic development

..... Coaching is NOT about advice-giving!